United Kingdom  ⟷  Middle East & North Africa

Connecting markets. Creating value.

A bespoke advisory firm guiding governments, boards and corporations through the commercial, cultural and diplomatic terrain of UK–MENA trade.

Saudi Arabia UAE Qatar Egypt Morocco
0+Years at the heart of UK–Arab trade
Deputy CEO & Secretary GeneralArab-British Chamber of Commerce, until 2026
0Arab markets across the Middle East & North Africa
Institute of ExportFormer Vice Chair, London Branch
The Founder

Four decades of trust between two regions, now offered firsthand.

Abdeslam El-Idrissi
Abdeslam El-Idrissi Founder & CEO · UK-MENA

One of the UK's foremost authorities on UK–Arab trade relations.

Abdeslam El-Idrissi has spent the best part of forty years at the Arab-British Chamber of Commerce, rising from Director of Trade Services through Acting General Manager to Deputy CEO & Secretary General — a role he held until retiring from the Chamber in 2026 to dedicate himself fully to UK-MENA. Across that career he has built enduring relationships with British chambers, government bodies, embassies, educational institutions and the UK–Arab business community alike.

He is a key member of the Institute of Export, where he previously served as Vice Chair of the London Branch for seven years, and an elected local government councillor of two decades who chaired a planning committee and founded a regional chamber of commerce. He remains in demand across both regions as a keynote speaker on Arab-British trade.

UK-MENA brings that judgement, network and standing directly to a select group of clients — privately, and on their terms.

Read the full profile →
2026 – present
Founder & CEO
UK-MENA
Four decades, to 2026
Deputy CEO & Secretary General (now retired)
Arab-British Chamber of Commerce
Earlier roles
Director of Trade Services · Acting General Manager
Arab-British Chamber of Commerce
Seven years
Vice Chair, London Branch
The Institute of Export
Two decades
Elected Councillor & Planning Committee Chair
Founder of a regional Chamber of Commerce

Global Perspective

Fluent reading of commercial, cultural and political context across both regions.

Trusted Partnerships

Introductions earned over decades, never transactional and never given lightly.

Strategic Solutions

Clear, practical counsel built around your objectives, risk and time horizon.

Sustainable Futures

Relationships and ventures designed to endure well beyond the first deal.

Advisory Services

Bespoke counsel for the UK–MENA corridor.

Every engagement is shaped to the client. The work below is where Abdeslam's experience translates most directly into commercial and strategic advantage.

01

UK–MENA Trade Advisory

Market-entry strategy, regulatory navigation and trade facilitation for organisations expanding between the UK and the Arab world.

02

Board Advisory & Non-Executive Directorships

Senior counsel at board level, and non-executive appointments that bring regional insight and governance experience to the table.

03

Government & Diplomatic Engagement

Trusted access to embassies, ministries and government bodies, with the cultural fluency to make those conversations productive.

04

Networking & Introductions

Considered, warm introductions to decision-makers and partners drawn from four decades at the centre of UK–Arab business.

05

Procurement & Sourcing

Guidance on cross-border procurement, supplier vetting and the authentication of trade and export documentation.

06

Partner Due Diligence

Independent assessment of prospective partners, counterparties and ventures before commitments are made.

Insights

White papers from the corridor.

Concise, practitioner's analysis of the developments reshaping UK–MENA trade — written for the boards and investors who have to act on them.

How We Work

A measured, four-step engagement.

Discreet by default and tailored throughout — from first conversation to lasting introduction.

1

Listen

We begin privately, understanding your objectives, constraints and the outcome that would define success.

2

Map

We frame the commercial, regulatory and diplomatic landscape, and identify the routes worth pursuing.

3

Connect

We open the right doors — the partners, officials and counterparties whose trust has been earned over decades.

4

Deliver

We stay alongside you through execution, protecting the relationship long after the first agreement.

Contact

Begin a private conversation.

Engagements are taken on selectively. Reach out directly and Abdeslam will respond personally to discuss how UK-MENA can help.